The discussion regarding shopping this holiday season has included mixed predictions, with most anticipating a modest improvement over last year’s total spend. The standout, of course is online retail – which both Comscore and Forrester predict will see a marked improvement compared to last year, as well as the rest…
(read more...)What to Expect This Holiday Season
Written by on Nov. 26, 2009 in Infographics .
10 Questions with Yahoo! Shopping's Greg Hintz
Written by on Nov. 25, 2009 in Interviews .
1. Can you tell us a little about your background and how you made it into your current role at Yahoo! Shopping? Greg Hintz: My background is more financial than technical as I have a degree in Economics, am a Chartered Financial Analysis charter holder, and began my working career…
(read more...)Online Ads Becoming Increasingly Effective
Written by on Nov. 24, 2009 in Uncategorized .
The Sydney Morning Herald recently released an article on November 13, by Paul McIntyre, revealing the interesting results of a recent Nielsen Online study. According to a study of 100,000 Australians, an astonishingly high number of Internet users were able to recall ads they had viewed online, and admit they…
(read more...)Retailers' Optimism to Increase During the Holidays
Written by on Nov. 18, 2009 in Uncategorized .
DMNews.com featured an article by Carol Kroll last week, bearing mildly optimistic forecasting about retail e-commerce and advertising this holiday season. According to recent analysis by Google and OTX (a consumer research and consulting firm) 53% of 2009 holiday retail advertising budgets will remain the same as those of 2008, ...
(read more...)Black Friday by the Numbers
Written by on Nov. 17, 2009 in Infographics .
Black Friday is quickly approaching, and we all know what this means. Retailers are preparing for the post-Thanksgiving rush, and customers are doing their homework on the best-selling gifts, and where to find them at the best prices. But the holiday shopping season has changed considerably in the last several…
(read more...)Permuto Named to BusinessWeek's "Most Intriguing New Businesses" List
Written by on Nov. 12, 2009 in Permuto Life .
[caption id=“attachment_691” align=“alignleft” width=“204” caption=“BusinessWeek – Most Intriguing Companies”][/caption] Wonderful news! We are very honored to learn that Permuto was just named to BusinessWeek’s inaugural list of “The World’s Most Intriguing Startups” for 2009. The list highlights the hottest startups today who have a grand vision that forces you to…
(read more...)The Rise of Social Shopping
Written by on Nov. 12, 2009 in Uncategorized .
Mashable recently featured a post that defines and identifies current social shopping trends. The author of this piece, Clay McDaniel – a co-founder of social media marketing agency, Spring Creek Group – claims that the Internet has, “...radically changed the way we shop.” Searching for promotion codes, free shipping, free…
(read more...)Permuto at the Monaco Media Forum
Written by on Nov. 12, 2009 in Permuto Life .
Permuto’s CEO, Shaukat Shamim, had the opportunity to present and participate in a panel today at the Monaco Media Forum (MMF). Now in its fourth year, MMF brings together leaders of new and old media for two and a half days of high-level discussions about the future of online, broadcast…
(read more...)Martin Sorrell on Why Retail Leads the Way in New Media Advertising
Written by on Nov. 11, 2009 in Uncategorized .
According to Martin Sorrell, CEO of WPP, some of the most fundamental changes that are taking place in new media are coming from retailers. To Sorrell, retail are the people who move fastest – especially in context of the recession. Retail understood price point evolution and the changing market place…
(read more...)The Myth of Cyber Monday Explained
Written by on Nov. 5, 2009 in Infographics .
Cyber Monday is generally referred to as the online equivalent of Black Friday, the holiday season’s single busiest shopping day. The notion first came about when Shop.org realized that online sales tended to spike up for many retailers on the Monday after Thanksgiving. However, when the term was first used…
(read more...)The Most Popular Christmas Toys, By Year Since 1960
Written by on Nov. 3, 2009 in Infographics .
The holiday shopping season is quickly descending upon us, which means this year’s more popular toys and consumer electronics are soon to become in increasingly high-demand. In recent memory, the Sony Playstation III, Beanie Babies, and of course, the Tickle-Me-Elmo have generated a considerable amount of hype – quickly selling…
(read more...)
