Product Retargeting
It's a fact of life retail: most visitors to your site leave without buying anything. Many of them consider products they want — even add them to their shopping cart — only to leave empty handed. These shoppers have the highest likelihood of coming back and buying, if you can reach them before they buy elsewhere or lose interest.
Buysight's product retargeting solutions do just that: quickly find those wayward shoppers, tempt them with exactly the products they want, and bring them back to your store to make a purchase.
Key Features
We combine shopping data from your site with insights from our system-wide analytics and create a Buyer Intent Map for every shopper that visited your site. Then we pick exactly the right set of products from your catalog to feature in the dynamic, personalized ads we deliver across our network.
Convert Intenders
Buysight's Buyer Targeting™ system identifies site visitors with a high intent to purchase specific products. These shoppers are 2-3 times more likely to convert than other site traffic when they return to your site. We deliver dynamic, product-specific ads with carefully selected recommendations to maximize conversion rate.
Recover Shopping Cart Abandoners
Over 70% of shoppers leave a site without purchasing the items in their cart. This subset of high intent shoppers is far down the purchase funnel, and Buysight treats them differently from other shoppers, adjusting the ads, product mix, and media buy to increase the likelihood of reaching them and bringing them back to complete their purchase before they buy elsewhere.
Enjoy End-to-End Advertising Programs
Buysight makes it simple and efficient to recapture site traffic and drive incremental sales. Our solutions integrate media buying, targeting, dynamic display ads, ad serving, and reporting & analytics. Managed separately, your campaigns would cost more and take more time to optimize than you can afford. We handle everything for you, at pay-for-performance prices that work for your business and lower your cost of marketing.